![]() ![]() Behind-the-scenes stories and views of your venues. Take your email newsletter to the next level with these digital marketing tips 2. By showing planners you have the technology and the know-how to make their lives easier, you break down another booking barrier. A picture of the 3D plan can link to a virtual walk-through of different venues offered at your hotel, which helps planners visualize their events in your meeting spaces. You could also feature a 3D floor plan from a successful event. For example, when sending a newsletter to a list segmented for large conferences, don’t bother talking-up successful weddings (and vice versa).įor a tradeshow planning audience, discuss how you were able to leverage your property’s impressive IT infrastructure to meet the high-speed WiFi required to conduct sales transactions at booths without any issues. Share what’s most important for each type of event and planners with different niches, and focus on those details with your images and content. Include testimonial quotes and event summaries, including detailed stats such as attendance figures, geographic draw, and room bookings. Inspire them to book your venues for future events with photos of busy exhibit booths and smiling attendees. Highlight your most impressive recent events. They offer unique ideas, helpful tips, and insights the recipients hadn’t thought about before - even though they're immersed in the event industry morning to night. The best email newsletters become anticipated email inbox arrivals. Explore 10 hotel email newsletter ideas planners will love: Read on for hotel email newsletter ideas to inspire content sure to impress event planners. How do you grab their attention? A good newsletter can drive business, generating a return on investment of $38 for every dollar spent. But you know a day in the life of an event planner is non-stop. Hotel and venue sales is a highly competitive space - it’s essential to keep your brand in front of meeting planners.
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